my name is mwd

Being a somewhat consistent person, my personal and work laptops are the same, Apple’s MacBook Air. Add to that, Laura has the same laptop. As you can imagine, this leads to occasional confusion. Now, I can tell my two laptops apart, as one has a slight chip in the lid where you go to open it, but that means I’m now reduced to fondling them all before I can work out which is which, and leaving the issue in that state is just going to lead to me getting a worse reputation for technology love than I already do.

Previously, I solved this with the application of a macslap, wonderful vinyl cuts for adorning the top of your MacBook, but that is now sadly a defunct endevour. And although there’s a thousand copies of the original macslaps out there, I decided I wanted something more personal, and given I’m trying to hire people, something that would cause geeks to enquire.

Thankfully, I’m a fully paid up member of Cambridge’s Makespace, so I have access to the appropriate tools for making my own vinyl cuts, so I took the Bromium logo artwork and made my Bromium laptop stand out amongst the stack of identikit Macs that surround it at the office, at home, and just about any conference I go to:

Making a custom vinyl was surprisingly easy (if a little fiddly if your company brand guidelines insist on the ® symbol), so I do recommend it. I’ve already had people ask me where to get copies, both inside Bromium and out, so I take that as somewhat of a success.

I did learn one thing though that I’ll need to note for my next startup design – you can’t size the Bromium hexagon such that it covers the Apple light on the lid, and at the same time have the “Br” part stay within the glowing section. Logo designers take note!